UX Analysis & Research
UX Design
Prototyping
User Flows / Screen Flows
Wireframes
Business Analysis & Brainstorming
UI Design
Web Design
iOS Design
Android Design
Web, Mobile App (iOS & Android)
Web, Mobile App (iOS & Android)
2018-2019 at Mobiquity
2018-2019 at Mobiquity
Bank of the Philippine Islands, ‘BPI’. being the oldest bank in the Philippines and also in the South East Asia, they already had a significantly large client base—but the bank was falling behind on providing the efficient online banking channels that suits the rapdily changing modern life style. This is where the bank needed help in innovating their banking platforms, and where Mobiquity and our team came in.
We have successfully delivered a fully working multi-channel banking platforms, ranging from responsive web banking to native mobile banking apps for both iOS and Android devices.
This project was delivered so smoothly that it expanded futher, which includes complete redesign, making systematic design language, and redesigning of the current customer facing website.
Personally, I learned how to work in a tightly knitted team together with developers, orchestrating every single needs collaboratively to ensure the quality of the end product.
We were tasked with re-designing and re-inventing the online banking platform on both web and mobile. We worked on achieving this goal per feature. After carefully reviewing the requirements, we were able to re-build the entire bank’s online channels from scratch in a way that meets users’ needs. The end product’s goal is to help digitize the every day banking activities in a simplified but secured process.
Working together with the clients and the entire team to gather requirements on both business and technical sides. This initial work was necessary with every team member involved together with the stakeholders to visualize the possibilities and agree on the boundaries.
The clients was having an overwhelming amount of customer inquiry calls daily. The problem with this issue to the bank is that they are unable to help inevitable amount of customers every day with their problems. Not only that, those who are left behind with no help would experience extreme frustration and unhappiness. To combat, our team was tasked with exploring the idea of having a secured inbox or chat function on the online banking platform.
First to explore was the current situation we were dealing with. How big is the customer inquiry volume daily? What are their biggest concern or topic of concerns? How can we better help them with a possible inbox or chat functionaility? Lastly, what is the requirements from the bank’s side? We have conducted desk research on the various documentations the bank possessed and explorative interviews with the customer help desk employees.
Upon agreeing on the technical possibilities and the requirements, I drafted the user flow to define the various stages the users will go through from start to finish. This helped the team tremendously to move forward with the right velocity, together with the stakeholders, to reach to the decision together of what needs to happen every step.
As the flow and the details of the each steps become clearer, I moved onto the UI Design phase where I applied the Design System we have and update it with new elements as I went. Afterwards, I handed the finished designs over to the Development team, where I continued to assist them with any questions they had over the screens, and/or any assets they needed.
The team and I repeated the same process for each of the features for MVP 1, 2 & 3, which in total took about 1 year and a half. Afterwards, with the re-design and user testings on the horizon, I moved onto a different project.
Robin Sieun Bae © 2024